Voice of China
Pepsi is one of the biggest FCMG company worldwide.
百事校园最强音
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Content Lenses
Horien is a sub-brand of Hydron, which was launched in 2009 with no branding process. It’s target audiences are tier 2 or 3 cities who were born after 1990s. With …
Disney mobilephone and derived products
Disney is an American diversified multinational mass media corporation. With producing their brand new product line- Disney Cellphone, Disney wants to promote their cellphone in Chinese market.
LUX Opium 360 °C
With the quality of life gradually improved, consumer demand is also increasing for fragrance, fragrance line is underlined for the first time.
Credit Card Design
Standard Chartered Bank has launched for the first time in China the credit cards. Data analysis demonstrated that the credit card design is one of the main factors to appeal application. In a highly competitive market the unique design can be a differentiator for potential customers to choose the Charter Bank.
Big eyes doll Mascara
Launching the new product from Lancôme: Big eyes doll Mascara. The brand required a special roadshow to introduce the new product to Chinese customers.